When discussing search engine optimization (SEO), the term “technical SEO” is used to refer to the process of optimising a website’s technical features in order to improve its visibility in search results.
In 2023, technical SEO is anticipated to become an even more vital component of any online marketing strategy, as it is already an essential part of any online marketing plan.

Making sure that your website is optimised for mobile use is an essential part of on-page technical SEO.
Because more and more people are connecting to the internet through their mobile phones, it is absolutely necessary to make sure that your website is optimised for use on mobile devices.
This involves utilising a design that is responsive, optimising your website for speed, and making it simple for customers to explore your website while using a mobile device.

One other essential component of technical SEO is the usage of site architecture and structure to facilitate an enhancement of the user experience and a facilitation of the process by which search engines crawl and index your website.
This comprises the utilisation of URLs that are understandable and descriptive, the utilisation of header tags to structure content, and the utilisation of a sitemap to assist search engines in comprehending the structure of your website.

Encryption via the Secure Sockets Layer protocol, also known as SSL, is an additional step that must be taken to guarantee the safety of your website.
This helps to protect sensitive information, such as user login passwords, and it also has the potential to improve your search rankings.

In conclusion, it is essential to ensure that your website is always current with the most recent technology and industry standards.
This involves making sure that your website is compatible with the most recent versions of web browsers and using the most recent versions of HTML and CSS.

You can increase your search rankings and attract more traffic and leads to your website in 2023 if you pay attention to technical SEO and follow these best practises.