Social Media & Marketing

Social Media Optimisation (SMO) in Gibraltar has evolved over the years and became part of online marketing for many companies to drive targeted traffic. Social Media in Gibraltar is one of the fastest growing and most influential digital marketing channels not only in Gibraltar but also in the world. It’s becoming impossible to justify not having a social corporate presence.

We understand how to use each social media site properly is key to an effective social media campaign in Gibraltar.  The content that you choose to promote on Twitter might differ from the content that you want to use on Facebook or Linkedin. Therefore you might as yourself how do you know what to post or how often to post? How many Facebook and Twitter posts is too much? What are the best Social Media sites for my Business?

At INNOVA, our skilled social media experts will help generate a game plan and execute an effective social media campaign.

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Pay per Click Advertising

We specialise in Web Design Gibraltar, Website Design Gibraltar, Gibraltar Web Design, eCommerce & Corporate Websites, CMS & Real Estate Websites.

A well designed interactive website could increase your sales as well as online presence whilst an unprofessional touch could turn your company’s reputation upside down. This is why you need a professional web design company like Innova to provide you with state of the art web design in Gibraltar.

The Change of PPC Campaigns

PPC Campaigns were a lot different when we first started; the average CPC was just 2p, there wasn’t any keyword matching options, quality score and ad scheduling. Over the last decade advertisers have seen the cost of their keywords going up & up, it is very much like inflation; advertising spend with Google steadily increases as competitors up their bids, whilst profit is shrunk due to higher cost per acquisition.

PPC Management companies like Innova help online businesses maximise traffic for a monthly fee that is considerably less than the cost of a full time employee or Print Advertising. Whilst there are many poor web design agencies in Gibraltar offering PPC Campaign Management as a side service & doing a poor job, Innova hold this service very close to our heart. We also combine sophisticated bid optimisation tools throughout Search Engines and Social Media with hands on campaign management.

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