As search engine optimisation is now poised as a vital marketing tool for businesses, it is fast becoming one of the harder marketing strategies to master. Getting the attention of customers online is an increasingly difficult pursuit, especially when everyone is racing to be top of the pile of search engine results. Leveraging your online strategy to focus more on your local vicinity can have a greater benefit if you’re using the internet to attract customers. Here’s why: Read more
The online world brings in new, bigger and more pleasurable internet experiences each year. It is saddening to find that some web designers are still hung up on integrating social media into websites. While this is the basic of enhancing user experience, it is really an overly reprised story that does not evoke emotions any more.
In 2012 we saw Facebook’s timeline giving users a thrilling experience of Read more
There are more than 30 billion webpages on the internet. These webpages are daily fighting for prominence, hence everyone is raving about the importance of SEO nowadays. Yes, SEO is extremely important. Every business that has a website must be able to come up with strategies to optimise the presence of their page online. If your business page is cleverly optimised Read more
If you own a business that’s online, your website is not just a pretty point of reference. It’s arguably your most effective sales tool, essentially functioning as a 24/7 salesman. Would you send your salesman to a potential client in a dirty car, wearing a tracksuit, horrendously under prepared and socially incompetent? Read more
No need to say we live in a digital age nowadays; time is more valuable than ever. Visuality beats print media in time-effectiveness which brings us new opportunities and ideas for advertising in Gibraltar. Read more
You’ve started using Social Media in Gibraltar, opened a Twitter account and soon came across a tweet starting with a # ; the hash symbol. While it seems confusing at the beginning, once you understand the purpose and how to use it, you can actually benefit from it quite a lot, especially in your social media marketing efforts in a small place like Gibraltar. Read more