Web Design Gibraltar – SEO Gibraltar Video


Web Design Gibraltar & SEO Gibraltar Services

This is a short promotional video of Web Design Gibraltar and SEO Gibraltar services of INNOVA.


5 Reasons a Separate Mobile Site From Web Design Gibraltar Excels Over Responsive Website

Due to the skills of professional website design Gibraltar development teams, modern Internet users may consider a successful mobile website as little more than the slick placement of audio content, graphics and worthwhile information. Yet there is nothing simple about professional mobile website development.

Here are five reasons you should consider a separate web design Gibraltar mobile solution.
1) Why Take Up the Mobile Banner?

According to market resource statistics, by 2016, the total number of U.S. smartphone users will be nearly 192 million. Even now, nearly 28 percent of the U.S. population is making mobile devices the primary route to web access. The potential for lost contacts, opportunities and sales makes it imperative that companies take up the banner of mobile website development.

2) Distinctions Between Tailored Web Design Gibraltar and an Integrated Responsive Design

From social networking to online shopping, mobile devices have become the interaction tool of choice. Optimizing the web experience for mobile access is the only logical way to establish a fully functional mobile experience.

Sites that share code without regard to device live under a rule that reduces the opportunity to create forked content and disparate user experiences. Sites that function under custom device detection and routing processes gain a distinct opportunity to capitalise on the individual features of mobile devices.

3) Navigation: Accessibility Versus Real Estate

Website navigation should be easy to follow and easy to comprehend. However, the features of navigation must also fit into the available display real estate. Popular responsive techniques often engage shoddily coded, fly-out navigation practices. Partially crafted, mobile-specific designs often result in incomplete site accessibility.

4) Performance, Connection Speed and Loading Speed

Responsive websites are designed for desktop computing. The average page lumbers in at one MB. Statistics indicate that the majority of mobile visitors abandon any site that requires more than five seconds to load. Many responsive design websites barely crack the 15-second mark.

Responsive web design can result in excessive scrolling, user confusion and a total failure to notice core content. Custom mobile website design Gibraltar never fails to ensure that users can quickly and efficiently identify core content.

5) Take Advantage of Tailored Mobile Features

In many ways, modern mobile equipment is designed to outperform desktop systems. Custom mobile website design Gibraltar ensures that your website makes the most out of mobile computing efficiency.


Unpacking Social Media Gibraltar with Graph Search

Facebook rolled out the much-hyped Graph Search to its users a few months ago. With every major Facebook change, some users worry about negative effects: In December 2012, Facebook changed its privacy settings (again), which reset default settings for users who had painstakingly customised their privacy settings.

Facebook Graph search makes your information easier to find. While this may cause fear among some users, who prefer to keep personal information private, graph search is not inherently scary. Unpacking how it works can help alleviate the fear of the new.

How graph search works

Facebook’s present search tool is fairly limited: Type in a name and Facebook returns users, businesses or pages with that name. If no one with that name is on Facebook, the search returns web results. Graph search is poised to revolutionize this by allowing more advanced queries. Now, users can search for a subset of other users who like a certain thing, work for a certain company or live in a certain place. If you’re traveling to Berlin and want to crash on an acquaintance’s sofa, you can search for “friends of friends in Berlin,” for example. You can also perform general queries like “Social Media Gibraltar employees.”

While Graph Search can be helpful, it also opens up the possibility that friends, acquaintances or potential employers could stumble across unflattering photos or status updates you’ve posted. From a technical standpoint, Graph Search isn’t making new information public, but it is making your personal information more discoverable.

Protecting privacy under Social Media Gibraltar

Facebook does offer ways for you to hide information you don’t want to appear in Graph Search when it comes to Social Media Gibraltar or social media in general. The “limit old posts” setting allows you to limit old posts to friends. The “untag photos” feature removes tags of you from embarrassing photos. Personal information and Likes can be shared with friends or friends of friends only, for greater privacy controls. Each time you post content to Facebook, you can select the audience, limiting everything to friends only or choosing to make content public.

While Graph Search does represent something new and different, it isn’t inherently scary. Learning how to control your privacy can help put fears to rest and allow you to focus on how Graph Search can promote connectedness in new and unusual ways.



Penguin 2.0 and SEO Gibraltar

On May 22, Google officially released its latest algorithm change. Nicknamed Penguin 2.0 because of its similarity to the sweeping changes of the first Penguin update, this latest update is actually going to reward local businesses that have been doing what they can to provide quality content for their sites. Yet some companies have been hit by the latest change. If yours has, the culprit may be your links.

Penguin 2.0: A New Look at Links

Search Engine Watch indicates that the newest Penguin update is digging deeper into sites and analysing inbound link profiles specifically. The first Penguin update only analyzed the link profiles of homepages. Now, internal pages are also being analyzed. As a result, SEO Gibraltar experts are encouraging website owners to focus on links to all pages of their websites, not just the home page.

So what does this mean? If you’re building a strategy for search engine optimisation Gibraltar, you need to focus on inbound links from high-quality sites, not just to your home page, but also to your internal pages.

Improving Your Link Profile

To have quality inbound links, you must be able to identify sites that are worth posting on. A site with a page rank of 4.0 or higher is a site worth considering. Anything lower won’t help, and may even hurt, your search engine optimisation in Gibraltar.

Google is also looking at the time of the links. If you gain hundreds of links in a few days’ time, they won’t help your ranking. Google wants to see organic links developed on quality sites over time. This requires a long-term strategy for SEO in Gibraltar.

Next, create a strategy that links to more than one page of your site, as these appear more natural. Diversity will help improve your site’s rank.

Finally, analyze the anchor text used for your links. Google wants to see a variety of related terms linking back to your site. For instance, if you are operating a Gibraltar Web Design Company, you will want to see terms like Gibraltar web design, web design Gibraltar, Best web design company in Gibraltar pointing back to your site.

If you’ve never taken the time to analyze your link profile, our SEO Gibraltar experts can help. Contact us to develop a search engine optimisation Gibraltar strategy that will maximise your local results and help improve your rank, even with the changes that Penguin brought.

Shopping Key

5 common SEO Problems for E-commerce Websites

Simply regurgitating a catalogue of products onto a website isn’t an effective way of putting your commerce business online. If you do this you’re selling your products short, missing out on crucial traffic and ultimately losing the opportunity to convert customers.

Optimizing e-commerce sites is much harder than most websites. The obvious reason is their sheer volume of products. By having lots of product pages constantly shuffling on and off the site, numerous problems arise that make SEO in Gibraltar very difficult to instill in such frameworks. Read more


Advantages of Dedicated Hosting in Gibraltar

A dedicated server is a web server that is leased or owned outright. This provides you with the exclusive use of these resources for your business

If you’re looking into growth, running a large corporate site, or one receiving an increasing amount of traffic, there are many advantages to purchasing a dedicated server hosting plan:

A dedicated server has the functionality of a normal hosting provider but without the maintenance issues. Read more


5 benefits of optimizing your business for Local SEO

As search engine optimisation is now poised as a vital marketing tool for businesses, it is fast becoming one of the harder marketing strategies to master. Getting the attention of customers online is an increasingly difficult pursuit, especially when everyone is racing to be top of the pile of search engine results. Leveraging your online strategy to focus more on your local vicinity can have a greater benefit if you’re using the internet to attract customers. Here’s why: Read more


Latest trends in Web design – Is Gibraltar ready?

The online world brings in new, bigger and more pleasurable internet experiences each year.  It is saddening to find that some web designers are still hung up on integrating social media into websites.  While this is the basic of enhancing user experience, it is really an overly reprised story that does not evoke emotions any more.

In 2012 we saw Facebook’s timeline giving users a thrilling experience of Read more


How can SEO benefit businesses in Gibraltar?

There are more than 30 billion webpages on the internet.  These webpages are daily fighting for prominence, hence everyone is raving about the importance of SEO nowadays.  Yes, SEO is extremely important. Every business that has a website must be able to come up with strategies to optimise the presence of their page online.  If your business page is cleverly optimised Read more


5 Reasons why your website isn’t converting

If you own a business that’s online, your website is not just a pretty point of reference. It’s arguably your most effective sales tool, essentially functioning as a 24/7 salesman. Would you send your salesman to a potential client in a dirty car, wearing a tracksuit, horrendously under prepared and socially incompetent? Read more